Motivation: Soichiro Honda

It is necessary to analyze the way Honda created itThunder’ for his bursts of anger in answer
within his corporation. Soichiro Honda had the clearto their mistakes. His employees loved him but they
aim and created a trustworthy atmosphere in thewere afraid of his anger. Honda was not a perfect
company. His employees soon came to understandman. He admitted his mistakes: ‘When I look
that poor performance would not be tolerated.back at my work I understand I have made
People recognized his total determination to succeedmistakes – many blunders, serious omissions.
and to establish an engineering business. Honda was aHowever, I am proud of my achievements. Although
true leader with vision and passion. He wasI made one mistake after the other, these mistakes
sufficiently aware of his own managerialand failures did not happen in connection with one
shortcomings.and the same thing.
The employees called Honda ‘Mr.